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Filming has begun on a new Emirati film directed by Ali F. Mostafa, co-produced in partnership by twofour54 and Image Nation Abu Dhabi.

The film, entitled From A to B, is a comedy drama that follows three childhood friends on a road trip from Abu Dhabi to Beirut to honor the death of their best friend five years earlier.

The majority of filming, which began this week, will take place in the UAE and various locations throughout the region.

The partnership between twofour54 and Image Nation underlines their commitment to nurture local talent and develop the UAE film industry using their collective expertise.

Ali, an accomplished filmmaker whose previous work includes Emirati blockbuster City of Life, said: “I appreciate twofour54 for supporting the development of this film and Image Nation for co-producing it – they are responsible for turning this idea into a reality.

“These two organizations are committed to building a film industry in the UAE, and without them, From A to B would never have happened.”

Mohammed Al Mubarak, Chairman of Image Nation, said: “Together with twofour54, we are consistently striving to build the UAE film industry – and this partnership is tribute to that. We are excited to be working together on this project.

“With acclaimed director Ali F. Mostafa at the helm, we’re sure From A to B will follow the success of our past local feature films, that include box office hit Djinn and film festival favorite Sea Shadow.”

Noura Al Kaabi, CEO of twofour54 and on the board at Image Nation, added: “Part of twofour54’s mission is to drive the development of the creative industries across the UAE and the region. We aspire to support our local talent in their filmmaking journey, enabling them to help build a world-class film industry. Which in turn generates international exposure for the individual profile and for the UAE.”

The film will star Fahad Al Butairi, the stand-up comedian and YouTube and Twitter sensation (with over 1 million followers), Shadi Alfons, Egyptian comedy writer, and many more.

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