twofour54 partners with The Protocol School of Washington to bring prestigious “Speaker’s Training Camp” to UAE

08 Mar 2017

Abu Dhabi’s media and entertainment hub, twofour54 and the Protocol School of Washington (PSOW) — the only accredited international protocol and business etiquette school in the USA — are partnering to bring the prestigious “Speaker’s Training Camp” course to the UAE for the first time.

This highly interactive, two-day course will prepare participants for public speaking, board briefings, internal presentations within their respective organizations, and external presentations at special events and exhibitions.

Commenting on the partnership, Maryam Al Mheiri, Acting CEO of twofour54 said, “In an increasingly globalized world, cross-cultural business etiquette and communication skills are becoming core skills for media and entertainment professionals, who now operate beyond borders to seek out, create and share content. As an industry enabler, twofour54 is committed to developing talent in this region and we are delighted to be working with PSOW to offer this valuable training to the media and entertainment industry in Abu Dhabi.”

“We are extremely excited to partner with twofour54 to bring our highly-regarded speaker’s training course to the UAE,” said Pamela Eyring, President of the Protocol School of Washington. “After 9 years of offering our popular International Protocol Manager Training program , this marks the first time we are taking our ‘Speaker’s Training Camp’ outside of the US and into the UAE.

Saeed Al-Salkhadi, Managing Director of MENA Region at the Protocol School of Washington said, “We are confident that our partnership with twofour54 will add value to their on-going mission as media hub to the region. This course gives participants excellent tools and practices to become a better presenter, as well as ways to build confidence when speaking in public or addressing any size of audience.”

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