Why the Yas Creative Hybrid Production Model makes film production easier

Whether it’s producing a movie, TV show or content for social media, any filming or production project is a huge undertaking that involves many different people and tasks.

However, hybrid production workflows and integrated production models make the process easier, quicker and more seamless.

In this blog, we will look at how integrated production works, the benefits it offers, and how Yas Creative Hub is supporting production companies who want to utilise such models in Abu Dhabi.

How are integrated production processes used in filming?

Across the media landscape, integrated production means combining and coordinating the production of content for digital, broadcast, print, social, and every different platform.

For film production services, it refers to when the planning, shooting, editing and distribution of a film is all conducted in the same pipeline or with the assistance of one studio. Known to be a method that is immensely cost effective and time efficient, integrated production models are far more streamlined than production projects that work across multiple standalone studios or production houses.

Also known as hybrid production models, integrated processes support film production teams by offering:

• Time and cost savings

• Quicker handovers

• Guaranteed uniformity

• Centralised leadership

• Access to wide range of facilities

• Smoother production planning

• Efficient filming workflows

Hybrid production in Abu Dhabi

twofour54’s Yas Creative Hub practices integrated production by providing production companies with everything they need in strategic locations across Abu Dhabi, and end-to-end support with the pre-production, production and post-production stages.

This process of controlling multiple stages under one umbrella is known as ‘vertical integration’.

Assistance with permits and documents

Vertically integrated models such as those offered at Yas Creative Hub begin way before the first scene has been shot.

By having the same umbrella company oversee every stage of the project, production houses can gain access to cash rebates and incentives, and receive specialised step-by-step help in how to obtain all the required permits and legal documents they need.

This reduces the chance of any delays getting in the way, and allows teams to begin shooting quicker.

Access to world-class production facilities

twofour54’s hybrid production model invites production houses to rent a wide choice of commercial production studios, green rooms, make-up rooms and other facilities through one centralised system, and even hire expert crew to operate the equipment.

Designed to take the stress out of finding the right cameras, lighting, spaces, sets and team, and to leave teams free to concentrate on creating and storytelling, obtaining everything needed for the production process through one company saves time on travelling, relocating equipment and having conversations with multiple company representatives about rates and hire conditions.

Easy access to filming locations

Using one umbrella company means that by the time the production process is reached, the studio will be very familiar with the project, and able to provide assistance with locating and securing filming locations.

For example, Yas Creative Hub advises companies on the best places to film in Abu Dhabi, offers Production Studios at Yas Creative Hub, , comprising two 600 sq. m studios and one 100 sq. m studio with supporting production facilities, and provides companies with the option of using its 300,000 sqm state-of-the-art backlot.

Complete with five realistic movie sets, construction areas and onsite support, the backlot offers a gateway into multiple different worlds. Providing extra flexibility, it also saves production companies considerable time and money when compared to creating sets from scratch.

Editing and final touches

Instead of having to hand over their film to a whole new company, hybrid production processes make it possible for the final editing and special effects to be added in and completed in-house.

Removing the need for time-consuming handovers that may also create friction between teams, the post-production stage can begin as soon as filming is completed.

To find out more about the twofour54’s integrated production services and facilities, please contact us at produce@twofour54.com.