The TVC looks to create greater awareness of hydroponics as a sustainable technique in agriculture and reaches out to local UAE farmers to showcase its benefits and at the same time offering them assistance to finance and execute a hydroponic solution.
twofour Arabia is part of twofour54 - the award-winning international media group that creates and delivers engaging content across corporate communications, broadcast TV and digital media technology markets. Through their offices in the UK, US, India and the UAE, twofour Arabia assists brands, broadcasters and governments in creating new multi-platform propositions for their customers, employees, audiences and citizens. Khalifa Fund was launched on 3 June 2007 to help develop local enterprises in Abu Dhabi. The Fund aims to create a new generation of Emirati entrepreneurs by instilling and enriching the culture of investment amongst young people, as well as supporting and developing small to medium-sized investments in the Emirate. Khalifa Fund provides integrated and comprehensive programmes to meet the needs and requirements of investors seeking to establish or expand investments.
"Zaarie" project was a team effort covering a number of twofour54 intaj departments.
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